Le Business et la Mode(1962)

"It's not true. It's mise-en-scène."

Overview

Often imitated, the creations of French couturiers caused a sensation across the Atlantic, but perhaps to the detriment of haute couture... The presentation of Yves Saint-Laurent, the darling of Americans, and the interviews with clients and industrialists highlight the links between ready-to-wear in the United States and French fashion.